Tourism in Cromer is boosted by BBC Christmas film

Date published: 14th January 2019

Cromer Pier was the star of the show in the BBC's 'Wonderland' film, which aired over Christmas.

On the back of the success of the film, that was seen by millions across the UK, Cromer's New Year's firework display saw an increase in visitor numbers.

This year's annual display on Cromer Pier was watched by around 12,000 people - up 2,000 on the previous year.

North Norfolk District Council leader Sarah Bütikofer said: "There are anecdotal reports that the town was busy during December, and also that this year's New Year's Day fireworks were very well attended, which may be an indication of the impact of the ident.

"The ident was a fantastic success for Cromer, Cromer Pier and North Norfolk and we were delighted to host and assist the production team in their work."

Cromer and North Norfolk District Council-owned pier will again be the start of the show when the Antiques Roadshow programme that was filmed in the town is broadcast, which is expected to be later this month.