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Date published: 23rd October 2020

The North Norfolk Tourism Sector Support Grant was set up to support initiatives, projects and adaptions aimed at strengthening the resilience of the local visitor economy outside of the traditional summer holiday season.

The Expression of Interest period has now closed and has seen huge interest from the tourist industry in North Norfolk.

The grant will provide up to £20,000 for local organisations and businesses from a pot of £175,000 set up by North Norfolk District Council.

The grant has two focuses, Project and Initiatives and Winter Adaption. Grants for winter adaption will help businesses to adapt and support trading during the colder months, while the project and initiatives will encourage individual organisation, consortiums and third-sector organisations to think creatively and collaboratively to deliver schemes that will help attract visitors and customers to local businesses in the District.

Cllr. Richard Kershaw, Portfolio Holder for Sustainable Growth said:

“We have now had Expressions of Interest in and the responses have been very very pleasing. Projects that are of great innovation and creativity have come forward – we are over-subscribed so we will now be going through the applications to take these grants forward”

Rob Young, Head of Economic and Community Development said:

“We are so pleased to see that so many businesses in the local tourism sector are thinking so positively and creatively about ways of maximising the economic benefits of tourism to the area. Ideas range from businesses identifying ways in which they can adapt to be able to trade over the winter months, to novel approaches to attracting visitors beyond the peak summer season.”

We had an enormous response to our call for project ideas and we will be inviting those that bring the most benefit to provide further details of how they can be delivered, before awarding funding.”


Last updated: 23rd October 2020